FATAFAT is building the leading cross-border grocery platform for Indian and South Asian households across Europe and the UK.

Today, millions of Indian and South Asian families across Europe depend on fragmented local stores with inconsistent availability, limited assortment, and unreliable fulfillment. The experience is local, but the supply chain remains inefficient and disconnected from the source.

FATAFAT is rebuilding this system from the ground up. We connect manufacturers in India directly to customers in Europe through a vertically integrated cross-border supply chain. By combining centralised sourcing, technology, and logistics in India with locally incorporated operations across European markets, we deliver both scale and local execution.

This model allows us to:

➭ Improve product availability and assortment depth

➭ Reduce cost through direct sourcing and supply chain efficiency

➭ Ensure consistent, reliable fulfillment across markets

Our ambition is simple: become the default grocery platform for South Asian households across Europeand UK built on infrastructure, not aggregation.